Community strategy and page narrative for Umami Brunch and Kandia
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Community strategy and page narrative for Umami Brunch and Kandia Dulce

Took over the Umami Brunch TikTok page with a well-crafted community strategy and captivating page narrative. The results speak for themselves: garnered over 4.2k reactions, 726k views and 1175 new followers joined the Umami Brunch community.

Kandia is a popular chocolate brand in Romania, while Umami Brunch is a food influencer who organizes events for food lovers, during which she prepares dishes from various parts of the world. For their collaboration, Umami Brunch posted a series of sweet recipes made with Kandia Dulce.

https://www.tiktok.com/@umamibrunch

https://www.tiktok.com/@ciocolatakandia

Date

2022

Category
FMCG, Food & Beverages
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